Shauna Smith is a global marketing leader with a proven track record in strategic planning, influential leadership, and driving results. She possesses experience across a variety of marketing expertises including demand generation, field marketing, event marketing, and most recently B2B marketing. Additionally, she has experience in driving top of funnel marketing programs and scaling marketing activities to help drive growth and pipeline. She has led teams in large enterprises like T-Mobile and Amazon Web Services where she built a high performing team from the ground up and helped build the Americas Demand Center, and most recently worked with mid size tech companies like Elastic and now The Knot Worldwide and is working to revamp and build high performing demand generation and B2B structures. She enjoys leading and developing high performing teams (including leading distributed teams) and has had the unique experience of building a high performing team from the ground up. She is a results driven leader focused on cultivating a positive team environment, sustainable team output, and empowering teams to be data driven. Her passions included driving efficiencies, creating an appetite for innovation, and leveraging data to solve challenges.